Category Archives: Art, Ideas, Beauty & Creativity

A letter from David Ogilvy.

Posted on May 17, 2012 by

David Mackenzie Ogilvy, CBE, (June 23, 1911–July 21, 1999), was an advertising executive. Is popularly known as “The Father of Advertising.” Time magazine called him “the most sought-after wizard in today’s advertising industry,” in 1962. After just a few months … Continue reading →

Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, creative and imaginative theory, Marketing and Advertising Theory | Leave a comment

Truth in Advertising for Sydney, Australia.

Posted on September 9, 2011 by

Directed by Tim Hamilton the Director, (not to be confused with Tim Hamilton the porn star or Tim Hamilton, fashion designer) a little over ten years ago now – this short film ironically titled Truth in Advertising deserves republication for … Continue reading →

Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Ideas and Creativity, Marketing and Advertising Theory | Tagged , , , , , , , , , | 3 Comments

The Most Important Leadership Quality for CEOs? Creativity

Posted on July 19, 2011 by

I found this article insightful when I first read it last year. The world is definitely progressing in a multitude of ways all at once. Creativity being the MOST IMPORTANT leadership quality for CEO’s really does stand to perfect reason. … Continue reading →

Posted in Art, Ideas, Beauty & Creativity, Brands, corporate communications, Ideas and Creativity, Innovation, Marketing and Advertising Theory | Tagged , , , , | 2 Comments

NIKE CHOSEN Just Do It – Internet Marketing Communications Event in Australia

Posted on July 7, 2011 by

HOT!! OR is it? – HOOOOOOT!! Just because this clip and the whole communications campaign behind it Rocks some hardcore interactive, internet content sharing and creating, brand association, high-octane fast rev action life fun and just getting it on and … Continue reading →

Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, In the media right now, Innovation, internet marketing, new commercials, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , | Leave a comment

Adidas events marketing sets a whole new benchmark.

Posted on March 19, 2011 by

An emotional connection with a brand is essential regardless of the medium or budget. This adidas 3D Mapping Projection got me fairly excited. I’m sure you’ll agree it’s an emotional spectacle of a grand and innovative scale. The music, the … Continue reading →

Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, Innovation, Marketing and Advertising Theory, Public Relations | Tagged , , , , , , , , | 6 Comments

Australian Real Estate Advertising – A New Standard

Posted on March 17, 2011 by

Now here’s an Australian Real Estate Advertisement pushing hard against the ceiling of creative and clever marketing. With 75, 000 quality hits in a little over two weeks these guys at neo property are on a real winner!! It’s about … Continue reading →

Posted in Art, Ideas, Beauty & Creativity, corporate communications, Ideas and Creativity, Innovation, Viral Marketing | Tagged , , , , , | 11 Comments

The Alphabet – Viral Video of the Month

Posted on January 18, 2011 by

Here’s a cute little video which displays the letters of the alphabet using a font named with the same letter of the alphabet. It’s going fairly viral on vimeo right now. Take a squizz – Here’s this weeks hit stats … Continue reading →

Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, creative and imaginative theory, Innovation, Marketing and Advertising Theory, Viral Marketing | Tagged , , , , , , , | Leave a comment

Google Releases: Zeitgeist 2010: Year in Review

Posted on December 20, 2010 by

Based on the aggregation of billions of search queries people around the globe typed into Google this year, google.com releases ‘Zeitgeist’ capturing the spirit of 2010 one search query at a time. You can tailor search for different global regions, … Continue reading →

Posted in Art, Ideas, Beauty & Creativity, In the media right now, Innovation, Marketing and Advertising Theory, marketing statistics, search engine optimization | Tagged , , , , , , , , , | Leave a comment

“Words” by NYC film production company everynone

Posted on November 11, 2010 by

Entertain me. Everynone finished this little film last week. It’s grabbed over forty thousand hits online already and we like it! It’s blogged here at christopher copywriter’s blog for your creative appreciation and pure enjoyment. If you want christopher copywriter … Continue reading →

Posted in Art, Ideas, Beauty & Creativity, Beauty, corporate communications, creative and imaginative theory, Ideas and Creativity, internet marketing, new commercials, Viral Marketing | Tagged , , , , , , | 2 Comments

INFLUENCERS – How Trends & Creativity Become Contagious.

Posted on November 5, 2010 by

We know some stuff sells like wildfire. More than being a mere commodity, some things, some services and cultural practices are entrenched into our personality and psyche. We need to be involved with them. They are an emotional part of … Continue reading →

Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Innovation, internet marketing, Leadership, Marketing and Advertising Theory, marketing statistics, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , | 1 Comment