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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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Category Archives: corporate communications
A Few Good Creative Men.
We stumbled across this classic advertising spoof of that amazingly memorable scene from A Few Good Men. You know the scene, the one where Jack Nicholson plays Col. Nathan R. Jessep screaming “You can’t handle the truth!” at a much … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, advertising copywriter sydney, business copywriter, business copywriting, communications strategy, copywriter, copywriting, public relations sydney, writer, writing
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Generalist Or Specialist – Help me understand a bit more..
Jacks of All Trades or Masters of One? There can be misconceptions regarding various roles and strategies available in marketing communications and advertising. When trying to understand how marketing or advertising works, the old adage “A little knowledge is a … Continue reading
Posted in Brands, corporate communications, internet marketing, Leadership, Marketing and Advertising Theory, publicity, Social Media
Tagged advertising, advertising copywriter sydney, business copywriter, communications strategy, communications writing, copywriting, internet marketing, marketing, media communications, SOCIAL MEDIA OPTIMISATION, writer
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The Dolt’s Guide To Self-Organization
I found this slide share description of the term “self-organization” by @jurgenappelo and how it relates to management (which includes governance and leadership) thought-provoking, informative and fun. Double click – The Dolt’s Guide To Self-Organization And enjoy this interesting slide … Continue reading
Indispensable People In Your Company
Jacqueline Novogratz is founder and CEO of Acumen Fund (acumenfund.org) a fast-growing non-profit that is pioneering the idea of patient capital. Acumen funds entrepreneurs that build significant for-profit companies that do business with the poorest people in the world. Watch … Continue reading
Tony Robbins, Frank Kern and John Reese – Internet Marketing and Life Guru Video
Self-made man, NICE GUY and big business life coach Anthony Robbins, interviews Frank Kern and John Reese, also self-made men – WHO all who built their wealth by selling products on the Internet. What is particularly interesting about thESE THREE … Continue reading
Posted in Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, business copywriter, christopher copywriter, communications strategy, communications writing, internet marketing, John Reese, marketing writer, media communications, SMO, Social Media, Tony Robbins, viral internet marketing
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