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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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Category Archives: Innovation
The Most Important Leadership Quality for CEOs? Creativity
I found this article insightful when I first read it last year. The world is definitely progressing in a multitude of ways all at once. Creativity being the MOST IMPORTANT leadership quality for CEO’s really does stand to perfect reason. … Continue reading
NIKE CHOSEN Just Do It – Internet Marketing Communications Event in Australia
HOT!! OR is it? – HOOOOOOT!! Just because this clip and the whole communications campaign behind it Rocks some hardcore interactive, internet content sharing and creating, brand association, high-octane fast rev action life fun and just getting it on and … Continue reading
Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, In the media right now, Innovation, internet marketing, new commercials, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Beauty & Creativity, communications strategy, copywriter, internet marketing, public relations sydney, SOCIAL MEDIA OPTIMISATION, viral internet marketing
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Google’s Gmail Motion BETA Released TODAY!!
This is really exciting!! No doubt you know it’s a competitive world for most of us. Many industry leaders are working and thinking hard, placing valuable resources purposefully into development and creative thinking to create new moves to supply greater, … Continue reading
Adidas events marketing sets a whole new benchmark.
An emotional connection with a brand is essential regardless of the medium or budget. This adidas 3D Mapping Projection got me fairly excited. I’m sure you’ll agree it’s an emotional spectacle of a grand and innovative scale. The music, the … Continue reading
Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, Innovation, Marketing and Advertising Theory, Public Relations
Tagged advertising copywriter sydney, Art, Beauty & Creativity, communications strategy, ideas, marketing, media communications, public relations sydney, viral internet marketing
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Australian Real Estate Advertising – A New Standard
Now here’s an Australian Real Estate Advertisement pushing hard against the ceiling of creative and clever marketing. With 75, 000 quality hits in a little over two weeks these guys at neo property are on a real winner!! It’s about … Continue reading
The Alphabet – Viral Video of the Month
Here’s a cute little video which displays the letters of the alphabet using a font named with the same letter of the alphabet. It’s going fairly viral on vimeo right now. Take a squizz – Here’s this weeks hit stats … Continue reading
Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, creative and imaginative theory, Innovation, Marketing and Advertising Theory, Viral Marketing
Tagged advertising copywriter sydney, Art, Beauty & Creativity, creative process, ideas, internet marketing, viral internet marketing, writer
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Google Releases: Zeitgeist 2010: Year in Review
Based on the aggregation of billions of search queries people around the globe typed into Google this year, google.com releases ‘Zeitgeist’ capturing the spirit of 2010 one search query at a time. You can tailor search for different global regions, … Continue reading
Posted in Art, Ideas, Beauty & Creativity, In the media right now, Innovation, Marketing and Advertising Theory, marketing statistics, search engine optimization
Tagged business copywriter, communications writing, copywriter, google, ideas, media communications, public relations sydney, publicity, sydney, viral internet marketing
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Try Google Instant Preview via Your Keyboard
Two days ago Google released a brand new super quick search function – Google Instant Preview. It’s dead easy to use, all you need to do is hit your down arrow key. This will access your search results and add … Continue reading
INFLUENCERS – How Trends & Creativity Become Contagious.
We know some stuff sells like wildfire. More than being a mere commodity, some things, some services and cultural practices are entrenched into our personality and psyche. We need to be involved with them. They are an emotional part of … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Innovation, internet marketing, Leadership, Marketing and Advertising Theory, marketing statistics, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Advertising Process, Art, Ideas, Beauty & Creativity, communications strategy, communications writing, copywriter, copywriting, internet marketing, marketing, public relations sydney, Social Media, SOCIAL MEDIA OPTIMISATION, sydney, viral internet marketing
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Wave 5 the Socialisation of Brands – Social Media in Sydney, Australia – Report.
The wave of social media has taken the world by storm. In Sydney, Australia social media is talked about throughout the mainstream media and across dinner tables and Chardonnay parties right across the city. People are using social media in … Continue reading
Posted in Art, Ideas, Beauty & Creativity, Brands, corporate communications, In the media right now, Innovation, internet marketing, Marketing and Advertising Theory, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Advertising Process, Art, Ideas, Beauty & Creativity, Brands, communications strategy, Facebook, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, sydney
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