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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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- A letter from David Ogilvy.
- Adidas events marketing sets a whole new benchmark.
- Freelance Writers, Journalists, Broadcasters, Photographers and Artists - Australian 2010 Approved Minimum Pay Rates
- How many people buy online? Australian internet marketing statistics.
- Linking People to Your Business
- Australian Real Estate Advertising - A New Standard
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Category Archives: marketing statistics
Twitter’s redesign launch goes almost completely unnoticed by the global media.
You might not of realised and you couldn’t be blamed if you didn’t but twitter launched a whole new redesigned platform yesterday! OMG!? We hear you say? Why didn’t anyone tell me? Well that’s exactly what we were thinking?! The … Continue reading
Posted in corporate communications, Ideas and Creativity, In the media right now, internet marketing, marketing statistics, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, communications strategy, internet marketing, publicity, Social Media, SOCIAL MEDIA OPTIMISATION, Twitter, Twitter Redesign Launch, viral internet marketing
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Sydney Social Media – Facebook Brand Interaction Study
80% of Sydney’s companies are yet to embrace the power of social media marketing. At christopher copywriter, we’d like to help change all this. We found this video with some fresh and fabulous facts and figures on social media. In … Continue reading
Posted in Brands, internet marketing, marketing statistics, Public Relations, publicity, Social Media, Viral Marketing
Tagged advertising copywriter sydney, business copywriter, communications strategy, Facebook, google, internet marketing, public relations sydney, search engine optimisation copywriting, SEO, Social Media, SOCIAL MEDIA OPTIMISATION
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Google Releases: Zeitgeist 2010: Year in Review
Based on the aggregation of billions of search queries people around the globe typed into Google this year, google.com releases ‘Zeitgeist’ capturing the spirit of 2010 one search query at a time. You can tailor search for different global regions, … Continue reading
Posted in Art, Ideas, Beauty & Creativity, In the media right now, Innovation, Marketing and Advertising Theory, marketing statistics, search engine optimization
Tagged business copywriter, communications writing, copywriter, google, ideas, media communications, public relations sydney, publicity, sydney, viral internet marketing
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INFLUENCERS – How Trends & Creativity Become Contagious.
We know some stuff sells like wildfire. More than being a mere commodity, some things, some services and cultural practices are entrenched into our personality and psyche. We need to be involved with them. They are an emotional part of … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Innovation, internet marketing, Leadership, Marketing and Advertising Theory, marketing statistics, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Advertising Process, Art, Ideas, Beauty & Creativity, communications strategy, communications writing, copywriter, copywriting, internet marketing, marketing, public relations sydney, Social Media, SOCIAL MEDIA OPTIMISATION, sydney, viral internet marketing
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Australian retailers laggards in online retailing
Australian retailers are failing to capitalise on sales that could be gained from online retailing, while industry experts remain at odds over just how significant the mobile phone will be in the future shopping experience. The way in which technology … Continue reading
Posted in internet marketing, Marketing and Advertising Theory, marketing statistics, New advertisments, new commercials
Tagged advertising, advertising copywriter sydney, Australian Online Retail, communications strategy, internet marketing, marketing, media communications, strategy
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Before buying new products – Mums place trust in other consumers
Influencing one another Consumer reviews are significantly more trusted than manufacturers descriptions, according to a recent survey of internet savvy United States mum’s by US online video review site EXPO. Online mums doing product research put their faith in descriptions … Continue reading
3 New Ways to Measure the Social Web
When most people think of web analytics, they think about page view tracking; basically, measuring which pages on a website are being viewed. Page view tracking is a well-established technology, but it’s no longer meeting the needs of many of … Continue reading
Posted in internet marketing, marketing statistics, search engine optimization, Social Media, Viral Marketing
Tagged advertising copywriter sydney, business copywriter, communications strategy, copywriter, copywriting, internet marketing, marketing, search engine optimisation copywriting, search engine optimisation writing, SEO, SMO, SOCIAL MEDIA OPTIMISATION, Social networking, viral internet marketing
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Australians – world’s biggest users of social media
Australians are the world’s most prolific users of social media according to new data from the Nielsen Company. From statistics published recently via social media release (SMR) on nielsenwire. Nielsen, the global marketing statistics firm carried out an international comparison … Continue reading
Posted in In the media right now, internet marketing, marketing statistics, Social Media
Tagged advertising, Australia, business copywriter, communications strategy, communications writing, internet marketing, public relations sydney, SMO, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, sydney
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How many people buy online? Australian internet marketing statistics.
I’m happy to note and share for you the latest statistics highlighting the importance of internet marketing through shear online sales revenue throughout Australia. Nobody needs to point out the bargains, information and fun of shopping online. That’s obvious. Internet … Continue reading
Posted in internet marketing, marketing statistics, Social Media
Tagged advertising, blogs, communications strategy, internet marketing, marketing, marketing writer, search engine optimisation copywriter, search engine optimisation copywriting, search engine optimisation writing, SEO, SMO, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, sydney
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