Category Archives: Social Media

Twitter’s redesign launch goes almost completely unnoticed by the global media.

You might not of realised and you couldn’t be blamed if you didn’t but twitter launched a whole new redesigned platform yesterday! OMG!? We hear you say? Why didn’t anyone tell me? Well that’s exactly what we were thinking?! The … Continue reading

Posted in corporate communications, Ideas and Creativity, In the media right now, internet marketing, marketing statistics, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , , | 2 Comments

NIKE CHOSEN Just Do It – Internet Marketing Communications Event in Australia

HOT!! OR is it? – HOOOOOOT!! Just because this clip and the whole communications campaign behind it Rocks some hardcore interactive, internet content sharing and creating, brand association, high-octane fast rev action life fun and just getting it on and … Continue reading

Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, In the media right now, Innovation, internet marketing, new commercials, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , | Leave a comment

Google +1 Button

With the internet going rapidly social before our very clicks, search engine giant google has consistently brought out new internet based products which aim to rival and capitalise on this fresh and exciting focus of all things web. First there … Continue reading

Posted in In the media right now, internet marketing, Social Media | Tagged , , , , , , , | Leave a comment

King Brand Learns To Listen

Here’s a fabulous little video illustration comparing two brand kingdoms, their behaviour and eventual outcomes. It has solid implications for the use of social media to listen to your brand feedback or using other means with which to stay in … Continue reading

Posted in Brands, Ideas and Creativity, internet marketing, Marketing and Advertising Theory, publicity, search engine optimization, Social Media, Viral Marketing | Tagged , , , , , , , | Leave a comment

Sydney Social Media – Facebook Brand Interaction Study

80% of Sydney’s companies are yet to embrace the power of social media marketing. At christopher copywriter, we’d like to help change all this. We found this video with some fresh and fabulous facts and figures on social media. In … Continue reading

Posted in Brands, internet marketing, marketing statistics, Public Relations, publicity, Social Media, Viral Marketing | Tagged , , , , , , , , , , | 2 Comments

How Would You Like Your Copywriting and Marketing In Sydney?

Found this great little illustration getting passed around the internet this week. It illustrates a logical simplification of the client and marketing providers relationship. In a world where so many companies are looking after their bottom lines, they know they … Continue reading

Posted in Advertising Process, Brands, Marketing and Advertising Theory, Public Relations, search engine optimization, Social Media | Tagged , , , , , , , , , | Leave a comment

INFLUENCERS – How Trends & Creativity Become Contagious.

We know some stuff sells like wildfire. More than being a mere commodity, some things, some services and cultural practices are entrenched into our personality and psyche. We need to be involved with them. They are an emotional part of … Continue reading

Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Innovation, internet marketing, Leadership, Marketing and Advertising Theory, marketing statistics, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , | 1 Comment

Wave 5 the Socialisation of Brands – Social Media in Sydney, Australia – Report.

The wave of social media has taken the world by storm. In Sydney, Australia social media is talked about throughout the mainstream media and across dinner tables and Chardonnay parties right across the city. People are using social media in … Continue reading

Posted in Art, Ideas, Beauty & Creativity, Brands, corporate communications, In the media right now, Innovation, internet marketing, Marketing and Advertising Theory, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , , , | Leave a comment

The Social Network Official Trailer – In Cinemas around Australia This Week

If you haven’t yet seen the official trailer for The Social Network, a movie about the rise and continued rise of the facebook social media phenomenon, now here’s your chance. Facebook has long since it’s inception become an alternative source … Continue reading

Posted in In the media right now, Innovation, internet marketing, Social Media, Viral Marketing | Tagged , , , , , , , | Leave a comment

5 Possible Ways to Avoid Your Business From Failing – The Failure Rate of Start Up Companies

The failure rate of start up companies is astonishing! Wherever I look, new businesses are failing. Whether that is online or off-line. What’s intriguing for me to observe is that, in many cases, it’s not so much the product or … Continue reading

Posted in internet marketing, Public Relations, Social Media, Viral Marketing | Tagged , , , , , , , , , , , | 4 Comments