Category Archives: Social Media

Internet Identity Fraud Conviction In Manhattan

As the hottest place to be surfing on the face of the planet Earth right now – the world wide web, affectionately known as www, the web or more formally “the internet” gathers momentum and maturity with every passing day … Continue reading

Posted in Art, Ideas, Beauty & Creativity, corporate communications, In the media right now, internet marketing, Journalism, Legal Issues, Public Relations, publicity, Social Media | Tagged , , , , , , , , , | 2 Comments

If I Knew Then What I Know Now: Advice for Young Creatives

Any young company creative will love the advice generously offered by these outspoken creatives. Have a watch, it’s a pretty good little video.. Brought to you by christopher copywriter Seriously smart creative for seriously smart business. We give thanks to … Continue reading

Posted in Advertising Process, Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Public Relations, publicity, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , | 2 Comments

Public Relations – The profession that dare not speak its name

PR faces image problems in selling itself as an independent discipline. WHEN it comes to self-promotion, public relations academics are ordinary advertisements for their craft. When university teachers were asked how their students would handle BP’s crisis, the responses were … Continue reading

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The Waiting City ~ Starring Radha Mitchell | Joel Edgerton | Isabel Lucas

Two nights ago on the 15th of July, was the date for the long-awaited Australian première of The Waiting City. It’s now available in most cinemas across Australia. It’s a visually stunning little movie and in a magnificent Australian first … Continue reading

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Generalist Or Specialist – Help me understand a bit more..

Jacks of All Trades or Masters of One? There can be misconceptions regarding various roles and strategies available in marketing communications and advertising. When trying to understand how marketing or advertising works, the old adage  “A little knowledge is a … Continue reading

Posted in Brands, corporate communications, internet marketing, Leadership, Marketing and Advertising Theory, publicity, Social Media | Tagged , , , , , , , , , , | Leave a comment

Freelance Writers, Journalists, Broadcasters, Photographers and Artists – Australian 2010 Approved Minimum Pay Rates

Journalists Should Not Work for Free – So Tell Me What They are Paying One of the most depressing things about the present climate is the number of talented journalists who agree to allow mainstream media to publish their work … Continue reading

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3 New Ways to Measure the Social Web

When most people think of web analytics, they think about page view tracking; basically, measuring which pages on a website are being viewed. Page view tracking is a well-established technology, but it’s no longer meeting the needs of many of … Continue reading

Posted in internet marketing, marketing statistics, search engine optimization, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , | 3 Comments

Australians – world’s biggest users of social media

Australians are the world’s most prolific users of social media according to new data from the Nielsen Company. From statistics published recently via social media release (SMR) on nielsenwire.  Nielsen, the global marketing statistics firm carried out an international comparison … Continue reading

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Digg: Five Years in 5 Minutes

www.digg.com is a popular internet based social media communications tool which takes votes from it’s 35 million users on various pieces of content and websites that are available on the web. Digg is an excellent way to track stories that … Continue reading

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Twitter and LinkedIn combine for business effect

11.11.2009 Business social-networking service LinkedIn has joined forces with micro-blogging phenomenon Twitter to make it easier for users of both to cross-file updates and keep up to date by checking their inbox on either site. With 50 million users, LinkedIn … Continue reading

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