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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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- A letter from David Ogilvy.
- Adidas events marketing sets a whole new benchmark.
- Freelance Writers, Journalists, Broadcasters, Photographers and Artists - Australian 2010 Approved Minimum Pay Rates
- How many people buy online? Australian internet marketing statistics.
- Linking People to Your Business
- Australian Real Estate Advertising - A New Standard
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Category Archives: Viral Marketing
5 Possible Ways to Avoid Your Business From Failing – The Failure Rate of Start Up Companies
The failure rate of start up companies is astonishing! Wherever I look, new businesses are failing. Whether that is online or off-line. What’s intriguing for me to observe is that, in many cases, it’s not so much the product or … Continue reading
Posted in internet marketing, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, business copywriter, communications strategy, copywriter, copywriting, internet marketing, marketing, marketing writer, media communications, public relations sydney, publicity, sydney
4 Comments
If I Knew Then What I Know Now: Advice for Young Creatives
Any young company creative will love the advice generously offered by these outspoken creatives. Have a watch, it’s a pretty good little video.. Brought to you by christopher copywriter Seriously smart creative for seriously smart business. We give thanks to … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Public Relations, publicity, Social Media, Viral Marketing
Tagged advertising, advertising copywriter sydney, Advertising Process, Advertising Tips, Art, Ideas, Beauty & Creativity, business copywriter, christopher copywriter, communications strategy, Creative Theory, ideas, internet marketing, marketing writer, media communications, writer
2 Comments
A Few Good Creative Men.
We stumbled across this classic advertising spoof of that amazingly memorable scene from A Few Good Men. You know the scene, the one where Jack Nicholson plays Col. Nathan R. Jessep screaming “You can’t handle the truth!” at a much … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, advertising copywriter sydney, business copywriter, business copywriting, communications strategy, copywriter, copywriting, public relations sydney, writer, writing
1 Comment
Is Your Business Allowed To Speak?
Copy writing the story of your business. If your brand could speak, what would it say and how would it say it? Perhaps your company isn’t quite yet a well known brand. You probably have some loyal customers and clients … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, creative and imaginative theory, Marketing and Advertising Theory, publicity, Viral Marketing
Tagged advertising, advertising copywriter sydney, Art, Ideas, Beauty & Creativity, Business, business copywriter, copywriter, copywriting, cost effective writing, internet marketing, marketing, pubicity, public relations sydney, strategy, writer, writing
2 Comments
Before buying new products – Mums place trust in other consumers
Influencing one another Consumer reviews are significantly more trusted than manufacturers descriptions, according to a recent survey of internet savvy United States mum’s by US online video review site EXPO. Online mums doing product research put their faith in descriptions … Continue reading
Freelance Writers, Journalists, Broadcasters, Photographers and Artists – Australian 2010 Approved Minimum Pay Rates
Journalists Should Not Work for Free – So Tell Me What They are Paying One of the most depressing things about the present climate is the number of talented journalists who agree to allow mainstream media to publish their work … Continue reading
Posted in In the media right now, internet marketing, Journalism, publicity, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Article Writing, blogs, communications strategy, cost effective writing, ghostwriter, internet marketing, Journalism, public relations sydney, publicity, search engine optimisation copywriter, search engine optimisation writing, SEO
6 Comments
3 New Ways to Measure the Social Web
When most people think of web analytics, they think about page view tracking; basically, measuring which pages on a website are being viewed. Page view tracking is a well-established technology, but it’s no longer meeting the needs of many of … Continue reading
Posted in internet marketing, marketing statistics, search engine optimization, Social Media, Viral Marketing
Tagged advertising copywriter sydney, business copywriter, communications strategy, copywriter, copywriting, internet marketing, marketing, search engine optimisation copywriting, search engine optimisation writing, SEO, SMO, SOCIAL MEDIA OPTIMISATION, Social networking, viral internet marketing
3 Comments
Digg: Five Years in 5 Minutes
www.digg.com is a popular internet based social media communications tool which takes votes from it’s 35 million users on various pieces of content and websites that are available on the web. Digg is an excellent way to track stories that … Continue reading
Tony Robbins, Frank Kern and John Reese – Internet Marketing and Life Guru Video
Self-made man, NICE GUY and big business life coach Anthony Robbins, interviews Frank Kern and John Reese, also self-made men – WHO all who built their wealth by selling products on the Internet. What is particularly interesting about thESE THREE … Continue reading
Posted in Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, business copywriter, christopher copywriter, communications strategy, communications writing, internet marketing, John Reese, marketing writer, media communications, SMO, Social Media, Tony Robbins, viral internet marketing
8 Comments
Orson Welles’ Original War of the Worlds Broadcast Returns & The Dark Knight – Go Viral!!
With our society’s extensive use of the internet, viral marketing has become an invaluable tool for movie marketing.
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Posted in internet marketing, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, advertising copywriter sydney, blogs, business copywriter, communications strategy, copywriter, copywriting, internet marketing, marketing writer, public relations sydney, viral, viral internet marketing
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