Tag Archives: brainstorming

Where Good Ideas Come From

We’ve collected a selection of short cognitive creative thinking essays and videos from prominent thinkers and authors from around the world, as well as some of our own. We’ll be posting them here on our blog over the following weeks … Continue reading

Posted in Art, Ideas, Beauty & Creativity, Beauty, creative and imaginative theory, Innovation, Marketing and Advertising Theory | Tagged , , , , , , , , , , , , , | 2 Comments

Visual Thinking – Lessons on creativity and imagination by Kermit the Frog

Kermit the Frog gives away a creative’s secret. It takes a little more practice than 3 minutes and 48 seconds to get all those random, seemingly magic, targeted and purposeful creative juices flowing in a way that does something that … Continue reading

Posted in Art, Ideas, Beauty & Creativity, creative and imaginative theory, Marketing and Advertising Theory | Tagged , , , , , , , , , , | 8 Comments

What does christopher copywriter do for you?

New clients often come to us, knowing what form of media they want us to write something for, but they often don’t usually know what else we could do to “most effectively” (the crucial term here) promote them. Ok. Now … Continue reading

Posted in Advertising Process, internet marketing, Marketing and Advertising Theory, search engine optimization, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment