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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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Tag Archives: communications strategy
Twitter’s redesign launch goes almost completely unnoticed by the global media.
You might not of realised and you couldn’t be blamed if you didn’t but twitter launched a whole new redesigned platform yesterday! OMG!? We hear you say? Why didn’t anyone tell me? Well that’s exactly what we were thinking?! The … Continue reading
Posted in corporate communications, Ideas and Creativity, In the media right now, internet marketing, marketing statistics, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, communications strategy, internet marketing, publicity, Social Media, SOCIAL MEDIA OPTIMISATION, Twitter, Twitter Redesign Launch, viral internet marketing
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Truth in Advertising for Sydney, Australia.
Directed by Tim Hamilton the Director, (not to be confused with Tim Hamilton the porn star or Tim Hamilton, fashion designer) a little over ten years ago now – this short film ironically titled Truth in Advertising deserves republication for … Continue reading
Posted in Advertising Process, Art, Ideas, Beauty & Creativity, Brands, Ideas and Creativity, Marketing and Advertising Theory
Tagged advertising, advertising copywriter sydney, Advertising Process, business copywriting, communications strategy, copywriter, copywriting, media communications, public relations sydney, writer
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The Most Important Leadership Quality for CEOs? Creativity
I found this article insightful when I first read it last year. The world is definitely progressing in a multitude of ways all at once. Creativity being the MOST IMPORTANT leadership quality for CEO’s really does stand to perfect reason. … Continue reading
NIKE CHOSEN Just Do It – Internet Marketing Communications Event in Australia
HOT!! OR is it? – HOOOOOOT!! Just because this clip and the whole communications campaign behind it Rocks some hardcore interactive, internet content sharing and creating, brand association, high-octane fast rev action life fun and just getting it on and … Continue reading
Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, In the media right now, Innovation, internet marketing, new commercials, Public Relations, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Beauty & Creativity, communications strategy, copywriter, internet marketing, public relations sydney, SOCIAL MEDIA OPTIMISATION, viral internet marketing
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Google +1 Button
With the internet going rapidly social before our very clicks, search engine giant google has consistently brought out new internet based products which aim to rival and capitalise on this fresh and exciting focus of all things web. First there … Continue reading
Adidas events marketing sets a whole new benchmark.
An emotional connection with a brand is essential regardless of the medium or budget. This adidas 3D Mapping Projection got me fairly excited. I’m sure you’ll agree it’s an emotional spectacle of a grand and innovative scale. The music, the … Continue reading
Posted in Art, Art, Ideas, Beauty & Creativity, Beauty, Brands, corporate communications, Ideas and Creativity, Innovation, Marketing and Advertising Theory, Public Relations
Tagged advertising copywriter sydney, Art, Beauty & Creativity, communications strategy, ideas, marketing, media communications, public relations sydney, viral internet marketing
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Australian Real Estate Advertising – A New Standard
Now here’s an Australian Real Estate Advertisement pushing hard against the ceiling of creative and clever marketing. With 75, 000 quality hits in a little over two weeks these guys at neo property are on a real winner!! It’s about … Continue reading
King Brand Learns To Listen
Here’s a fabulous little video illustration comparing two brand kingdoms, their behaviour and eventual outcomes. It has solid implications for the use of social media to listen to your brand feedback or using other means with which to stay in … Continue reading
Posted in Brands, Ideas and Creativity, internet marketing, Marketing and Advertising Theory, publicity, search engine optimization, Social Media, Viral Marketing
Tagged advertising copywriter sydney, Brands, communications strategy, copywriter, public relations sydney, SEO, SOCIAL MEDIA OPTIMISATION, viral internet marketing
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Sydney Social Media – Facebook Brand Interaction Study
80% of Sydney’s companies are yet to embrace the power of social media marketing. At christopher copywriter, we’d like to help change all this. We found this video with some fresh and fabulous facts and figures on social media. In … Continue reading
Posted in Brands, internet marketing, marketing statistics, Public Relations, publicity, Social Media, Viral Marketing
Tagged advertising copywriter sydney, business copywriter, communications strategy, Facebook, google, internet marketing, public relations sydney, search engine optimisation copywriting, SEO, Social Media, SOCIAL MEDIA OPTIMISATION
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“Words” by NYC film production company everynone
Entertain me. Everynone finished this little film last week. It’s grabbed over forty thousand hits online already and we like it! It’s blogged here at christopher copywriter’s blog for your creative appreciation and pure enjoyment. If you want christopher copywriter … Continue reading
Posted in Art, Ideas, Beauty & Creativity, Beauty, corporate communications, creative and imaginative theory, Ideas and Creativity, internet marketing, new commercials, Viral Marketing
Tagged advertising copywriter sydney, blogs, business copywriter, communications strategy, internet marketing, strategy, viral internet marketing
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