Tag Archives: communications writing

Australians – world’s biggest users of social media

Australians are the world’s most prolific users of social media according to new data from the Nielsen Company. From statistics published recently via social media release (SMR) on nielsenwire.  Nielsen, the global marketing statistics firm carried out an international comparison … Continue reading

Posted in In the media right now, internet marketing, marketing statistics, Social Media | Tagged , , , , , , , , , , , | 1 Comment

Visual Thinking – Lessons on creativity and imagination by Kermit the Frog

Kermit the Frog gives away a creative’s secret. It takes a little more practice than 3 minutes and 48 seconds to get all those random, seemingly magic, targeted and purposeful creative juices flowing in a way that does something that … Continue reading

Posted in Art, Ideas, Beauty & Creativity, creative and imaginative theory, Marketing and Advertising Theory | Tagged , , , , , , , , , , | 8 Comments

Tony Robbins, Frank Kern and John Reese – Internet Marketing and Life Guru Video

Self-made man, NICE GUY and big business life coach Anthony Robbins, interviews Frank Kern and John Reese, also self-made men – WHO all who built their wealth by selling products on the Internet. What is particularly interesting about thESE THREE … Continue reading

Posted in Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Viral Marketing | Tagged , , , , , , , , , , , , | 8 Comments

Creating Social Media Profiles

Gary Vaynerchuk, gets inspirational on creating your own brand using social media optimisation at Web 2.0 Expo. Continue reading

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The Power of Storytelling

At christopher copywriter, we’re gathering a collection of articles, stories, academic theories, works in practice, other expert opinions and discussions to help prove to our clients, beyond all reasonable doubt, that it’s the story experience of your company that creates … Continue reading

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Companies take the good with the bad when they embrace social media.

Written By Luann Lasalle, The Canadian Press. MONTREAL – Businesses, large and small, are getting online personalities on social networking sites like Twitter, FaceBook, YouTube and blogs. Corporations are engaging in online conversations about products, service and problems, but “if … Continue reading

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Advertising And Marketing Communications – Breaking Down The Problems.

The Potential Project Problems Illustrated. This hilarious and valuable illustration bumped into on stumbleupon, was initially drawn to depict the process of creating a specialised business software application, “The Project.” christopher copywriter thinks  it works almost equally well for the … Continue reading

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In a nutty nutshell – How to sell soap (through viral marketing)

The people at German company vm-people have produced this great, yet simple video, on the simplicity and effectiveness of viral marketing. Presented by christopher copywriter, quality and effective marketing and public relations.

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What does christopher copywriter do for you?

New clients often come to us, knowing what form of media they want us to write something for, but they often don’t usually know what else we could do to “most effectively” (the crucial term here) promote them. Ok. Now … Continue reading

Posted in Advertising Process, internet marketing, Marketing and Advertising Theory, search engine optimization, Social Media, Viral Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment