Tag Archives: copywriting

Thinking about social media.

Check out and enjoy this great little video full of social media statistics. Make sure you don’t get left behind in the social media stakes. Social media is a fabulous tool redefining the ways we communicate in the world today. … Continue reading

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What 95% of marketing clients think and say… It’s a very very funny look on publicity and advertising…

To my dear clients current and future, This clip is soooo funny.. I know you have a sense of humor.. But this is definitely how 95% of clients think and talk.. But we wouldn’t talk to a client like that … Continue reading

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The Savvy Copywriter’s Advantage: Creative Storytelling

copywriting Some people write to sell, and other people write to tell stories in novels and film. Pretty cut and dry, right? A copywriter is the selling type… she uses her talents to promote a person, place, thing, or idea. … Continue reading

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ROI’s Secret Ingredient: Story-telling

This wonderful little article written by Jack Keen and published recently on www.cio.com is essential reading for every business person, from the start up company to global CEO’s alike. Good business cases are calculated based on numbers, but they are … Continue reading

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The Power of Storytelling

At christopher copywriter, we’re gathering a collection of articles, stories, academic theories, works in practice, other expert opinions and discussions to help prove to our clients, beyond all reasonable doubt, that it’s the story experience of your company that creates … Continue reading

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Google’s just launched a couple of new ads for Google Chrome.

For your viewing pleasure… As the internet continues on it’s powerful run towards global media dominance, Google launches two new ads to help raise their abysmal market percentage for the super fast Google Chrome internet browser.

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Companies take the good with the bad when they embrace social media.

Written By Luann Lasalle, The Canadian Press. MONTREAL – Businesses, large and small, are getting online personalities on social networking sites like Twitter, FaceBook, YouTube and blogs. Corporations are engaging in online conversations about products, service and problems, but “if … Continue reading

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The Remarkable Seth Godin: On sliced bread and other marketing delights

Anyone with a business or company and hoping it will grow, will love to see and hear with their own eyes and ears, the magical thoughts of the bald man, Seth Godin. Check out some other great thinking on TED … Continue reading

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Advertising And Marketing Communications – Breaking Down The Problems.

The Potential Project Problems Illustrated. This hilarious and valuable illustration bumped into on stumbleupon, was initially drawn to depict the process of creating a specialised business software application, “The Project.” christopher copywriter thinks  it works almost equally well for the … Continue reading

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In a nutty nutshell – How to sell soap (through viral marketing)

The people at German company vm-people have produced this great, yet simple video, on the simplicity and effectiveness of viral marketing. Presented by christopher copywriter, quality and effective marketing and public relations.

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