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Christopher Dusseldorp | Creative Director
Writing professionally for companies for over 10 years in public relations, advertising copywriting, internet marketing, blogs, e-books and ghostwriting. I run boutique communications agency, christopher copywriter; based in the middle of Sydney, Australia's Fashion, Media, Music, Art & Design District, Surry Hills.If you wish to submit an article to christopher copywriter's blog - e-mail us on the about page.
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Tag Archives: media communications
Australian retailers laggards in online retailing
Australian retailers are failing to capitalise on sales that could be gained from online retailing, while industry experts remain at odds over just how significant the mobile phone will be in the future shopping experience. The way in which technology … Continue reading
Posted in internet marketing, Marketing and Advertising Theory, marketing statistics, New advertisments, new commercials
Tagged advertising, advertising copywriter sydney, Australian Online Retail, communications strategy, internet marketing, marketing, media communications, strategy
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Indispensable People In Your Company
Jacqueline Novogratz is founder and CEO of Acumen Fund (acumenfund.org) a fast-growing non-profit that is pioneering the idea of patient capital. Acumen funds entrepreneurs that build significant for-profit companies that do business with the poorest people in the world. Watch … Continue reading
Tony Robbins, Frank Kern and John Reese – Internet Marketing and Life Guru Video
Self-made man, NICE GUY and big business life coach Anthony Robbins, interviews Frank Kern and John Reese, also self-made men – WHO all who built their wealth by selling products on the Internet. What is particularly interesting about thESE THREE … Continue reading
Posted in Art, Ideas, Beauty & Creativity, corporate communications, creative and imaginative theory, internet marketing, Marketing and Advertising Theory, Viral Marketing
Tagged advertising, business copywriter, christopher copywriter, communications strategy, communications writing, internet marketing, John Reese, marketing writer, media communications, SMO, Social Media, Tony Robbins, viral internet marketing
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Twitter and LinkedIn combine for business effect
11.11.2009 Business social-networking service LinkedIn has joined forces with micro-blogging phenomenon Twitter to make it easier for users of both to cross-file updates and keep up to date by checking their inbox on either site. With 50 million users, LinkedIn … Continue reading
Posted in In the media right now, internet marketing, Social Media
Tagged advertising, advertising copywriter sydney, communications strategy, internet marketing, LinkedIn, media communications, SMO, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, Twitter, viral, viral internet marketing, writer
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Creating Social Media Profiles
Gary Vaynerchuk, gets inspirational on creating your own brand using social media optimisation at Web 2.0 Expo. Continue reading
Posted in Social Media
Tagged advertising, blogs, communications writing, copywriter, Digg, Facebook, internet marketing, marketing, media communications, public relations sydney, search engine optimisation copywriter, search engine optimisation copywriting, SEO, SMO, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, Twitter
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Advertising and Marketing Stories in the Media
The media, advertising and marketing landscape is a very funny and fascinating space. Different opinions come fast and thick, society is always changing and truly unique skills, requiring memorable, effective and long lasting copywriting concepts and ideas and water tight, … Continue reading
Posted in In the media right now
Tagged advertising, advertising copywriter sydney, Art, Ideas, Beauty & Creativity, business copywriter, internet marketing, marketing, media communications, public relations sydney, SEO, Social Media, SOCIAL MEDIA OPTIMISATION, Social networking, writer, writing
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Companies take the good with the bad when they embrace social media.
Written By Luann Lasalle, The Canadian Press. MONTREAL – Businesses, large and small, are getting online personalities on social networking sites like Twitter, FaceBook, YouTube and blogs. Corporations are engaging in online conversations about products, service and problems, but “if … Continue reading
Posted in Social Media
Tagged advertising, business copywriter, communications strategy, communications writing, copywriter, copywriting, ghostwriting, marketing writer, media communications, public relations sydney, search engine optimisation writing, SEO, SMO, Social Media, Social networking, strategy, sydney, writer, writing
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The Remarkable Seth Godin: On sliced bread and other marketing delights
Anyone with a business or company and hoping it will grow, will love to see and hear with their own eyes and ears, the magical thoughts of the bald man, Seth Godin. Check out some other great thinking on TED … Continue reading
Posted in Marketing and Advertising Theory
Tagged advertising, advertising copywriter sydney, Advertising Strategy, business copywriter, copywriting, ideas, internet marketing, Marketing Strategy, marketing writer, media communications, public relations sydney, Remarkable, search engine optimisation writing, SEO, Seth Godin, SOCIAL MEDIA OPTIMISATION, strategy
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Advertising And Marketing Communications – Breaking Down The Problems.
The Potential Project Problems Illustrated. This hilarious and valuable illustration bumped into on stumbleupon, was initially drawn to depict the process of creating a specialised business software application, “The Project.” christopher copywriter thinks it works almost equally well for the … Continue reading
Posted in Advertising Process
Tagged advertising, advertising copywriter sydney, Advertising Process, blogs, business copywriter, christopher copywriter, communicating, communications strategy, communications writing, copywriter, copywriting, cost effective writing, creative process, ebooks, internet marketing, marketing, marketing writer, media communications, public relations sydney, strategy, sydney, writer, writing
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What does christopher copywriter do for you?
New clients often come to us, knowing what form of media they want us to write something for, but they often don’t usually know what else we could do to “most effectively” (the crucial term here) promote them. Ok. Now … Continue reading
Posted in Advertising Process, internet marketing, Marketing and Advertising Theory, search engine optimization, Social Media, Viral Marketing
Tagged advertising, Advertising Process, brainstorming, business copywriter, business copywriting, communications strategy, communications writing, copywriter, copywriting, creative process, ebooks, ghostwriter, ghostwriting, ideas, internet marketing, marketing, marketing writer, media communications, problems of advertising, public relations sydney, search engine optimisation copywriter, search engine optimisation copywriting, search engine optimisation writing, sydney, writer, writing
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